Marketing
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Marketing Metrics (Leverage Analytics and Data to Optimize Marketing Strategies)
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Marketing Research
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Marketing Research and Modeling: Progress and Prospects (A Tribute to Paul E. Green)
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Marketing Revealed (Challenging the Myths)
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Marketing Strategy (Based on First Principles and Data Analytics)
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Marketing Tourist Destinations in Emerging Economies (Towards Competitive and Sustainable Emerging Tourist Destinations)
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Marketing Wisdom
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Marketing with AI For Dummies
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Marketing: An Introduction
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Marketing: Real People, Real Choices
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Marketization (Theory and Evidence from Emerging Economies)
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Mass Customization (An Exploration of European Characteristics)
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