Marketing
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Fashion Heritage (Narrative and Knowledge Creation)
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Fashion Marketing in Emerging Economies Volume I (Brand, Consumer and Sustainability Perspectives)
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Fashion Marketing in Emerging Economies Volume II (South American, Asian and African Perspectives)
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Fashion Merchandising (Principles and Practice)
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Financial Dimensions of Marketing Decisions
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Formation and Early Growth of Business Webs (Modular Product Systems in Network Markets)
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Formative Research in Social Marketing (Innovative Methods to Gain Consumer Insights)
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From Chinese Brand Culture to Global Brands (Insights from aesthetics, fashion and history)
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From Single to Scale (How a Single Person, Small Business, or an Entrepreneur Can Grow Their Business to Profit)
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Fundamentals of Business-to-Business Marketing (Mastering Business Markets)
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Get Noticed… Get Referrals: Build Your Client Base and Your Business by Making a Name For Yourself
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Global Brand Strategy (World-wise Marketing in the Age of Branding)
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